Solution Matrix • Cost-Benefit-Analysis

Agenda - Day 2

Morning (9.00 - 12.00)

Building the Case (Part 2)

  • Analyzing costs and benefits (continued)

  • The full range of business benefits

  • Building the benefits rationale
    Legitimizes benefits for the business case and provides the basis for measuring value in financial terms

  • The benefits rationale for case studies:

    • Software system acquisition benefits rationale

    • Marketing program benefits rationale

    • E-business venture benefits rationale

  • Workshop practical exercise 3: Establishing the benefits rationale.

Lunch (12.00 - 1.00)

Afternoon (1.00 - 5.00)

Building the Case (Part 3)

  • The Financial model

    • Cash flow statements

    • Assumptions and the dynamic model
      "Costing" and "valuing" from the assumptions

    • Analyzing results

  • Workshop practical exercise 4: Building the financial model

  • Non-financial results in the business case

Packaging and Presenting the Case

  • Asking "what if" questions

  • Sensitivity, risks, and contingencies

    • Simple sensitivity analysis
      Asking: Which assumptions are most important in driving results?

    • Sensitivity analysis: rigorous

    • Risk analysis
      Asking: How likely are the projected results? How likely are other results?
      What might happen to the change the results?

  • Recommendations and conclusions

    • Meeting business objectives: What it's all about

    • Contingencies: What must we mange, to bring in the predicted results?

    • Risks: What must we watch

  • Workshop practical exercise 5: Recommendations and conclusions for the case studies.

    • Software system acquisition

    • Marketing program benefits

    • E-business venture

  • Final questions and seminar summary

  • Your next steps

<< Agenda - Day 1

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